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Goldfinch Project info
Brand | Site Design
Challenge:
Create a visual expression that appeals to kidney disease patients and investors alike.
Story:
On a mission to change the lives of kidney disease patients everywhere, Goldfinch Bio required an upgrade to their messaging and visual platform. It was imperative that the design system conveyed hope and a promise of change. It also needed to provide investors with a reason to believe, which hinged on the science and the team behind the development of new targeted therapies.
Tank Design team:
Jessica Maher, Design Direction
Matt Geisting, Design
Michael Chopko, Development
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